Top 5 Social Apps Performance in Belgium Q4 2022

In the fourth quarter of 2022, Belgium's social app landscape witnessed significant activity, with TikTok, Instagram, Facebook, TikTok Now, and BeReal. Your friends for real. leading the charts. Here’s a closer look at their performance:

TikTok from TikTok Pte. Ltd. saw a notable increase in weekly revenue, peaking at approximately $205K in the final week of December. Weekly downloads exhibited fluctuations but ended on a high note with around 30.6K in the last week of December. Active users remained relatively stable, ranging from 1.92M to 1.99M throughout the quarter.

Instagram from Instagram had a gradual rise in weekly revenue, reaching around $638 in the last week of December. The app's weekly downloads showed an upward trend, culminating at approximately 23.4K in the final week. Active users hovered around the 3.27M mark, with minor fluctuations throughout the quarter.

Facebook from Meta Platforms, Inc. experienced a peak in weekly revenue of about $5K in early October, followed by a downward trend, ending at around $3K in the last week of December. Weekly downloads were relatively stable, peaking at approximately 17.3K in the final week. Active users remained consistent, fluctuating between 5.26M and 5.31M.

TikTok Now from TikTok Pte. Ltd., despite being a newer entrant, showed an impressive start with weekly downloads of around 67.4K in late September, which steadily declined to about 1.5K by the end of December. Active users peaked at around 225K in mid-November but saw a decrease to approximately 41.6K by the end of December.

BeReal. Your friends for real. from BeReal maintained a steady download rate, peaking at around 31.2K in early October. Active users also showed a gradual increase, reaching approximately 454K by the end of December.

The data for these top-performing social apps in Belgium comes from Sensor Tower. For more in-depth insights and analysis, visit Sensor Tower's platform.